Lewis Hamilton reportedly set to ditch $50 billion worth sponsor ahead of Ferrari move
Lewis Hamilton's massive sponsor estimated at over $50 Billion in net worth is set to part ways following Hamilton's move to Ferrari.
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Lewis Hamilton (via Getty Images), Monster Energy logo (via MonsterEnergy)
Lewis Hamilton is all set to join Ferrari in the 2025 season after finishing up with Mercedes’s farewell activities. The Briton is expected to take the Italian constructor back to their glory days in Formula 1. Moreover, the 39-year-old will take multiple major sponsors from Brackley to Maranello in the coming season. However, Hamilton could soon ditch his long-time sponsor worth over $50 Billion.
Lewis Hamilton‘s move to Ferrari caused multiple major sponsors like Puma, Tommy Hilfiger, etc., to decide to jump ship to Ferrari in the 2025 season. Apart from these brands, Monster Energy was yet another massive sponsor of Hamilton, the two entities that allegedly wouldn’t be together anymore. According to sources, the Briton is set to part ways with the major energy drink manufacturer.
Ferrari has their own sponsor for an energy drink called ‘Celsius’. Following Hamilton’s move, the Briton will be sponsored by the Celsius energy drink at Ferrari in the coming season. Notably, the seven-time world champion’s move to Maranello was one of the major reasons behind the manufacturer’s sponsorship with the Italian constructor.
Lewis Hamilton is set to end his long-time partnership with @MonsterEnergy ahead of 2025, sources have indicated to us.
— Decalspotters (@decalspotters) December 21, 2024
The 7-time World Champion is said to instead be teaming up with @ScuderiaFerrari partner @CelsiusOfficial.#F1 pic.twitter.com/b7IRJJ8buy
Lewis Hamilton to join Ferrari alongside Almave as a sponsor
The non-alcoholic drink brand, Almave owned by Lewis Hamilton continues to hit massive sales. Hence, the 39-year-old is rumored to join the team alongside the company owned by him. This means that Hamilton could sponsor himself on the team amidst the myriad of sponsors waiting to join the team.
Ferrari’s recent deal with HP was also recorded as one of the biggest if not the biggest sponsor deals in Formula 1. As a result, Maranello has already started to reap the benefits of the seven-time world champion joining them. Moreover, the team’s improving pace this season continues to be a highly motivating factor for the 39-year-old.
🚨| Rumour : Sir Lewis Hamilton may 'sponsor himself' in mega deal with Ferrari
— sim (@sim3744) September 27, 2024
Reportedly, @almave – which now Pernod Richard owns a stake in, will become one of the sponsors of the Italian racing team next season, thus including Lewis Hamilton in its ranks. In a roundabout… pic.twitter.com/xKEFfhOOXI
Ferrari’s upturn in performance in the 2024 season is a highly motivating factor for Hamilton in the coming season. The 2025 season will put forth multiple changes with the Italian constructor as they will aim to start the season on a high note. Time will tell about how the seven-time world champion fares at Maranello.
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Aditya Pandya
(1388 Articles Published)